NEFC is committed to improving the quality of life of communities by providing not just quality products and support services, but also by contributing on Employability, education, health and environment. The activities touch the lives of million citizens. The Group’s support on education and employability is focused on youth. The goal of environment protection is achieved through the introduction of appropriate technologies in its vehicles and operations for constantly enhancing environment care.

NEFC competes in the following marketor product segments :

  • Retail of heavy equipment and machinery by Caterpillar for aggregate, agricultural, mining, industrial, building & construction and other infrastructure projects.
  • Retail of trucks with brands such as Ford Trucks etc. for aggregate, agricultural, mining, industrial, building & construction and other infrastructure projects.
  • Retail of cars or automobile with brands such Peugeot, Nissan and Tata for private individuals or business. Rental fleets for heavy equipment, machinery, trucks and automobile.

NEFC considers infrastructure projects, particularly government-commissioned projects through tenders, as its niche market